What kind of jewelry are women looking for?

I was just curious as to what type of jewelry women are looking for that they can't often find in stores? Maybe full sets with necklaces,earrings,rings and bracelets? Something eclectic that nobody else would have and would be raving about when they saw it on your neck?

I'm just doing some research to brainstorm about a certain type of jewelry that is missing from the market that I could start making and that women would love. Most of the time I make jewelry that I would wear or whatever comes to my imagination. I would love to create some jewelry that would change a persons life or send a message to someone else in their life when they gave it to them.

Just thinking outloud before I really streamline my business and really find my niche.

Any thoughts, ideas are welcome!

Thanks for visiting!